Sponsored by:
Assemblyman JOE DANIELSEN
District 17 (Middlesex and Somerset)
Assemblywoman SHANIQUE SPEIGHT
District 29 (Essex and Hudson)
Assemblyman WILLIAM B. SAMPSON, IV
District 31 (Hudson)
Co-Sponsored by:
Assemblywoman Reynolds-Jackson, Assemblyman Atkins, Assemblywomen Donlon and Peterpaul
SYNOPSIS
Requires issuance of raincheck for unavailable good or service advertised by digital coupon.
CURRENT VERSION OF TEXT
As reported by the Assembly Consumer Affairs Committee on December 11, 2025, with amendments.
An Act concerning digital coupons and supplementing P.L.1960, c.39 (C.56:8-1 et seq.).
Be It Enacted by the Senate and General Assembly of the State of New Jersey:
1. a. 1[A] Except as provided in subsection b. of this section, a1 person selling or offering for sale goods or services at a retail location and who offers a digital coupon shall, if the item is not currently available in stock as advertised to the public, make available a raincheck for not less than 60 days that would allow the consumer to obtain the same product, service, or benefit at the same price, discount or on the same terms and conditions as that provided by the digital coupon.
1[b] b. The provisions of this section shall not apply to a person selling or offering for sale goods or services at a retail location who offers a digital coupon that clearly and conspicuously discloses that the offer is valid only while supplies last.
c.1 A violation of this section is an unlawful practice pursuant to P.L.1960, c.39 (56:8-1 et seq.).
1[c.] d.1 As used in this section:
“Digital coupon” means any store coupon, rebate, or discount as advertised in a weekly circular or over the Internet that provides a consumer with a discounted price or benefit that is redeemable at a retail location, and which is obtainable only through a consumer’s personal computing device, such as a personal computer, smartphone, or tablet.
“Raincheck” means a written statement issued by a retail mercantile establishment allowing the purchase of designated merchandise at a previously advertised price.
2. This act shall take effect immediately.